Firefighters in Montreal are holding a Christmas basket campaign to help nearly 800 local families this holiday season.
According to a Montreal Firefighters Association (MFA) press release, the program is needed now more than ever due to inflation and the rising cost of living.
An MFA press release cited “a spirit of great sharing” as their reason to support people during “these times of inflationary spirals”.
This is the first time that the association was able to resume their charity work after a two-year pause during the pandemic.
“If you only knew how gratifying it is for us to see that our community action brings happiness and comfort to these too many families in need,” said MFA president Chris Ross.
The campaign began on Dec. 17 with the delivery of smaller baskets to nearly 250 families. Five hundred other families with two or more children received larger baskets worth $340 on Tuesday. Additionally every child over 13-year-old will receive a gift while 14 and 15 year olds will get a $25 gift card.
On top of the deliveries of foodstuff and presents, firefighters held a crowdfunding campaign with the help of five organizations. This is the 35th year the association has held the charity drive.
A recent survey by BMO found that a vast majority of Canadians were struggling with buying gifts this year due to inflation.
A third of people – 37% – also reported resorting to less expensive gifts, while 33% are cutting back on gift-buying altogether.
“Given the highest inflation in four decades and the fastest interest rate increases in three decades, it’s not surprising that Canadian families, especially younger ones, are feeling substantial strain on their finances and well-being,” said BMO senior economist Sal Guatieri.
